What is Human efficiency?

What is 'Human Efficiency'? What is 'human'?What is 'efficient'?Why not 'efficient'?Human efficient interface for you? English version.   
   Human Efficiency
and:
Tekst in Nederlands. Etcs-mmi, European train control system, mmi for drivers interfaces and web, usability public transport, travel info & traffic control future systems, from a psychological point of view
  Leonard
Verhoef.

Contact

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What is Human Efficiency? Human Efficiency is the applied cognitive psychology consultancy practice of dr. Leonard Verhoef.      Thirty years of experience in designing very easy to use interfaces for complex public information, travel, transport, consumer and industrial systems.


What is 'human'? A user operates a device by:
  • movements, in most cases a keyboard and a mouse
  • perception of objects, in most cases on a screen
  • reading words;
  • learning how to operate the device
  • thinking: 'How can I operate this?' and: 'How can I operate this more efficient, next time?'


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         This should not be too complicated. Nevertheless, processes like 'movement', 'perception', 'language', 'learning' and 'thinking' are not frequent in interface design practice. Using biology and physiology, psychology knows these processes exactly.      Concepts frequently used in design practice are: intuitive, KISS, look and feel, usability, user centred design, user experience and userfriendly. These vague product concepts give are not used by Human Efficiency because they provide no insight and allow for too much personal interpretation and discussion.



    What is efficient? Marathon running shoes should fit perfectly. Only when the interface perfectly fits human movement, perception, language, learning and thinking top achievement is possible. For some this is an unusual approach and so are the positive results.

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         Examples of benefits in public (transport) information systems.
    Examples of benefits in computer and web interfaces.



    Why not 'efficient'? Technicians, designers and marketing often are blamed for userunfriendlyness. Why designers can't understand their users: developing a systematic approach using cognitive psychology points to another suspect for userunfriendlyness.

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         It shows how to use psychology, the effects of using psychology and most of all it shows that you are right from the beginning. One of the conclusions of this scientific study is: “No more research is needed.”



    A human efficient interface for you? There are several options

  • Knowledge in online articles, see top of this page.


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  •     
  • Knowledge in books  GUI, webontwerp, psychologie en human efficiency I en II . You can order them online.

  • Another option is a training. GUI, webdesign, psychology and human efficiency

  • Deliver requirement specification and detailed design specifications. In most cases in cooperation with graphical information designer Rens Holslag. In that case psychological requirements and graphical requirements are combined.
  • Why designers can“t understand their users, developing a systematic approach using cognitive psychology, usability Boek:GUI, webdesign, psychologie en human efficiency, invoer scherm en tekst.

    Contact

    cognitive psychology, interface design, mmi, userfriendlyness, usability, web page design
    Leonard Verhoef.
    +31 (30) - 231 44 97
    Parkstraat 19
    3581 PB Utrecht
    Nederland

    humanefficiency.nl
    verhoef@humanefficiency.nl

    Chamber of commerce, trade register, subscription number: 39057871.